The first annual Depositor Priorities Survey, commissioned by Ampersand, highlights a shifting landscape in banking preferences post-2023’s bank failures and amidst a renewed focus on corporate responsibility. Key findings reveal lingering anxiety over bank safety, with 77% of respondents prioritizing deposit safety over interest rates. Reid Thomas, Chief Strategy Officer at Ampersand, emphasizes the need for realignment in this evolving landscape and highlights Ampersand’s unique approach to address shifting depositor needs. Read More
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